Q1: Who are the Co‑Founder Couple?
A: We’re Siân and Andrew Jones, partners in life and business, sharing our journey of launching and scaling businesses together. Our unique perspective blends business strategy with relationship dynamics.

Q2: What is the CFC Community?
A: It will be an ever-growing content library of articles, frameworks, tools, videos and more that are tailored specifically to business owners that are working with a close friend, family member or life partner. Topics explored include co-founder dynamics, effective communication, time management, money matters, balancing work and love - and much more.

Q3: But what do you actually do?

Running a business is not always easy, and neither are relationships - we help you build the capacity to grow through the difficult times and avoid common pitfalls.

Our primary service is coaching business owners who work alongside their life partner to create both a thriving business and relationship. Sometimes we coach one person in the couple, sometimes we coach both together, sometimes both individually - it depends on your needs. Most people come to us either when they’re starting out, so that they set themselves up for success, or when they hit a speed bump along the way, and need some support, from people with lived experience.

We also have plans for a CFC community featuring a rich library of resources that can help businesses and relationships thrive. In meantime, you can read other stories of co-preneurial couples on the website.

Q4: Do you have business coaching experience?

Yes! Our original business, G2 Innovation, is a consultancy that supports leaders and teams to lead, perform and innovate. Since 2009, we have been helping businesses of all sizes grow, adapt and reach new heights. By combining that knowledge and experience, with what we also know about navigating working with your life partner, we are able to help co-preneurial couples achieve both business and relationship goals.

Q5: I’m thinking about going into business with my wife. How can The Co-Founder Couple help me.

There are a few ways we can support you.

• You and/or your wife could jump on an introductory coaching call with one of us to explore your reasons for joining forces, uncover the pros and cons of working together and co-create some basic ground rules to help you make the decision to move forward together or not.

• If you decide to go for it, we’d highly recommend booking a package of six coaching sessions. These not only help you navigate the early days of business, but also help you to build greater awareness of self and of each other’s strengths and achilles heals. It’s basically like removing the hurdles in your path before you’ve even come across them.

• You can also sign up to our CFC Community where we are building a library of resources.